Scent experience in shops

The way your store smells impacts the shopping experience more than you might think. In fact, a scent can influence how much a customer spends, how long they stay in your store and even if they will return.

Geurbeleving in winkels sense of smell is incredibly powerful and we associate certain smells with specific emotions or memories. This is why scent can be used to create a unique brand experience for customers and to drive sales. Scent marketing has been shown to increase sales, improve a customer’s mood, boost brand loyalty and increase overall customer satisfaction.

Scent can be used in different ways, from simple and subtle to more complex or branded. Our experienced advisers will help you choose the best scent for your retail space based on your needs, goals and the product you sell. We will also recommend the best scent dispersal system to ensure your signature scent is spread evenly and consistently throughout your store.

The Role of Scent Experience in Shops: Attracting Customers

A pleasant scent can encourage people to spend more time in your retail space and even entice them to make impulse purchases. A study by the Journal of Environmental Psychology showed that shoppers who walked into a store with a pleasant scent were twice as likely to purchase something than when they entered a fragrance-free space.

A scent can also create a sense of luxury and make your customers feel like they’re shopping at a high-end retailer. This can boost your image and attract more loyal customers who are willing to pay a premium for your products. A branded scent can also help customers recognize your brand when they see it in the future.